Case Studies

Selected work where the engineering matters and the outcome matters more.

A snapshot of projects we've shipped — what the problem was, what we built, and what changed afterward.

/01
Ecommerce2024
outcomes
stores live120+
avg page build12 min
uptime99.98%
stack
WordPressWooCommerceReactPHPNode.jsPostgreSQL
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WC Studio

Visual commerce builder for WooCommerce stores.

problem

WooCommerce merchants were stuck between rigid themes and full custom development. Editing product pages or checkout flows meant either fighting page builders that broke on updates or hiring a developer for every change.

what we built

A drag-and-drop design layer that sits on top of WooCommerce. Custom product pages, checkout flows, and landing pages, all visually edited and shipped without touching the theme. Built as a self-hosted plugin with a hosted dashboard.

/02
Developer Tools2023
outcomes
secrets rotated8.4k+
audit lookups/mo1.2k
teams onboarded60+
stack
Next.jsTypeScriptPostgreSQLVaultAWS KMSStripe
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Krey

Credential and secrets management for engineering teams.

problem

Small engineering teams were sharing API keys in Slack threads, .env files, and 1Password vaults. No audit trail, no rotation, no answer to "who has prod access right now?"

what we built

A self-serve secrets manager with project-scoped access, one-click rotation, full audit logs, and CLI integration. Designed for teams of 2–50 who need real key hygiene without enterprise IAM weight.

/03
Ecommerce2024
outcomes
conversion+34%
LCP4.8s → 1.2s
rankings lost0
stack
HydrogenRemixShopify PlusStripeKlaviyoVercel

Aurora Coffee

BigCommerce → Hydrogen migration with zero ranking loss.

problem

DTC coffee brand on a 4-year-old BigCommerce store. Slow LCP, broken mobile checkout, and three years of SEO they were terrified to lose. Multiple agencies had quoted migrations that involved "acceptable" SEO loss.

what we built

Custom Hydrogen storefront on Vercel, full migration script with 1:1 URL mapping, 301 redirect plan that preserved every ranked page, and a checkout rebuild on Shopify Plus.

/04
SaaS2023
outcomes
clinics live14
MVP timeline9 wks
uptime99.97%
stack
Next.jsTypeScriptPostgreSQLPrismaStripeAWS

Northwind Health

Multi-tenant SaaS for allied health clinics.

problem

A clinic network running their entire booking, billing, and patient records on a chain of spreadsheets and a 12-year-old desktop app. They needed a real platform — but couldn't afford an enterprise build.

what we built

A multi-tenant SaaS with role-based access, Stripe-powered subscription and per-visit billing, calendar sync across clinics, and a clean migration from the legacy desktop app. Shipped MVP in 9 weeks.

/05
AI Agents2024
outcomes
auto-resolved78%
avg response3s
CSAT+12pts
stack
Anthropic ClaudeMCPpgvectorNode.jsTypeScriptSentry

PineRidge Tools

AI agent that handles 80% of customer support tickets.

problem

Industrial tool retailer drowning in support tickets — 4,000/month, 70% of them repeat questions about specs, warranty, and order status. Three full-time agents spending most of their day copy-pasting the same answers.

what we built

Claude-powered support agent with RAG over the product catalog, MCP integration to the order system, and human handoff for anything ambiguous. Eval harness against 200 historical tickets before launch. Shipped behind a feature flag, scaled to 100% in three weeks.

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